The authors of the Swiss Health Technology Assessment tell the ASA:
‘Your writing does not even begin to approach a professional standard’
The Swiss Health Technology Assessment on homeopathy (HTA) formed a major part of the evidence that H:MC21 submitted to the Advertising Standards Authority (ASA) a year ago, that homeopathy has a track record of success in chronic disease.
The ASA wrote in their ‘judgement that the HTA publication did not contain ‘the kind of evidence we are looking for’, defined by the ASA as Randomized Control Trials (RCTs).
The HTA authors wrote a strongly worded complaint to the ASA chief executive, Mr Guy Parker, telling him that their book contained in fact over 100 RCTs. They also drew his attention to further ‘bizarre’ and false statements.
The story gets more interesting still. Mr Parker declined to answer both letters that the HTA authors sent him, delegating a Rob Griggs to reply in his place each time. Aside from his attention-grabbing standard of spelling (or misspelling), Mr Griggs seemed to believe that these highly distinguished researchers were complaining about the ASA’s judgement on homeopathy and H:MC21’s advert. As a fact, they said nothing about either, but confined themselves solely to the ASA’s misrepresentations of their book which they considered ‘defamatory’.
Is this the standard one should expect of a professional regulatory body? Or is this just an embarrassment to this country, and should one question whether the ASA, under its present management, is simply unfit for purpose?
You can judge this for yourself by reading the full story at http://freedom4health.com/index.php?page=swisshta.