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Homeopathy: Medicine for the 21st Century


Defending Choice in Medicine

H:MC21 is a charity established to counter the unfounded propaganda against homeopathy by informing the public of the facts about homeopathy and its historical and scientific relationship to orthodox medicine.

It will do this through research, publication and campaigning.

Clicking on the links below will take you directly to various aspects of our campaign

Follow us on Twitter at @HMC21org


Nonsense, Not Science

 Halloween Science

Pilot survey of PCTs

Edzard Ernst interview

 Resource pack

CS&TC Report

CS&CT Evidence Check

Support the campaign

Make a donation

Order badges

Charity no. 1124711
Registered address: Poppyseed Cottage,
High Street, Stoke Ferry, Norfolk PE33 9SF


Advertising Standards Authority Ltd

CAM practitioner Dr Alyssa Burns-Hill, PHD has made a new video about the ASA and has started an online petition, calling on the Government to officially investigate the ASA’s behaviour. Do please spread this as widely as possible, and sign the petition.

The homeopathy denigrators attempted first to use the Science and Technology Committee (2010) and failed - the report was rejected by the government. They then tried using the MHRA (2012), and failed again, H:MC21 campaigning to the hilt in 2010 and 2012 to defeat all attempts to destroy homeopathy in this country.

The denigrators next turned to using the Advertising Standards Authority Ltd (ASA), a challenge which H:MC21 once again took up immediately. We can’t say as yet that the ASA has been ‘defeated’, but there is an ever-growing realization that (as H:MC21 told the Chief Executive, Mr Guy Parker) the ASA

"lacks both the integrity and the competence necessary to claim the moral authority to regulate advertisements of homeopathy",

and that

"in the absence of either legal or moral authority the Advertising Standards Authority Ltd has no grounds for being taken seriously".

4 days left to sign!*
The Glasgow Homeopathic Hospital is still under attack. The petition to save the homeopathic hospital closes on 28 March, and has now passed 24,500. Can you and your friends help get the poll to 25,000 in the next four days?

Talking of petitions, the poll to abolish the Glasgow hospital has now closed after its allotted one year with a total of only 2,221 votes, which demonstrates what many have long suspected – that the world-wide body of CAM denigrators, bloggers, etc. consists of a very small, albeit well-organized, number of people.
* This petition has now been extended.

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The authors of the Swiss Health Technology Assessment tell the ASA:

‘Your writing does not even begin to approach a professional standard’

The Swiss Health Technology Assessment on homeopathy (HTA) formed a major part of the evidence that H:MC21 submitted to the Advertising Standards Authority (ASA) a year ago, that homeopathy has a track record of success in chronic disease.

The ASA wrote in their ‘judgement that the HTA publication did not contain ‘the kind of evidence we are looking for’, defined by the ASA as Randomized Control Trials (RCTs).

The HTA authors wrote a strongly worded complaint to the ASA chief executive, Mr Guy Parker, telling him that their book contained in fact over 100 RCTs. They also drew his attention to further ‘bizarre’ and false statements.

The story gets more interesting still. Mr Parker declined to answer both letters that the HTA authors sent him, delegating a Rob Griggs to reply in his place each time. Aside from his attention-grabbing standard of spelling (or misspelling), Mr Griggs seemed to believe that these highly distinguished researchers were complaining about the ASA’s judgement on homeopathy and H:MC21’s advert. As a fact, they said nothing about either, but confined themselves solely to the ASA’s misrepresentations of their book which they considered ‘defamatory’.

Is this the standard one should expect of a professional regulatory body? Or is this just an embarrassment to this country, and should one question whether the ASA, under its present management, is simply unfit for purpose?

You can judge this for yourself by reading the full story at

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